Treasure Coast Food Bank asks community to shine a light on hunger

Treasure Coast Food Bank shine a light on hunger. MCLM Media Pro Martin County Lifestyle Magazine Marketing and Social Media
Royal Palm Point Park in Vero Beach, 2019

This year, Treasure Coast Food Bank has provided meals to more people than ever before.  In the wake of the coronavirus pandemic, Treasure Coast Food Bank has seen the need for emergency food increase by 200 percent, a need expected to linger many months into the future.

Treasure Coast Food Bank shine a light on hunger. MCLM Media Pro Martin County Lifestyle Magazine Marketing and Social Media
Veterans Memorial in Fort Pierce, 2019

It makes Hunger Action Month especially important in 2020.  In September, Treasure Coast Food Bank will join the Feeding American nationwide network of food banks for Hunger Action Month – a month-long effort to build awareness and mobilize everyone to take action against hunger.

Treasure Coast Food Bank is encouraging everyone to participate – in safe, socially distanced ways – such as the Light Up Orange for Hunger campaign to get people talking about hunger. Treasure Coast Food Bank is asking businesses, governments and communities to light the Treasure Coast with an orange glow to build awareness of hunger.

Treasure Coast Food Bank shine a light on hunger. MCLM Media Pro Martin County Lifestyle Magazine Marketing and Social Media
Vero Beach Community Center, 2019

 “The need for food on the Treasure Coast is unprecedented, with thousands of people seeking help for the first time in their lives,” said Judith Cruz, President and CEO of Treasure Coast Food Bank. “We hope to make this year’s Light Up Orange awareness campaign bigger than ever so orange light everywhere gets people talking about the issue.”

Any building, monument, statue, structure, or sign that is illuminated can Light Up Orange.

In past years, in Downtown Stuart orange light led the way across the Roosevelt Bridge, and orange lights reflected on the bronze Stuart sailfish. The clock tower marking the entrance to Tradition in St. Lucie County has glowed orange, and the water in the fountain at Tropicana was awash in orange light. Local theatres got involved as both the Lyric and the Sunrise theatres featured orange lights. And in Indian River County, Royal Palm Pointe and Leisure Square were illuminated with orange light.

Treasure Coast Food Bank will supply the orange light bulbs or orange-tinted light covers for anyone wanting to participate in Light Up Orange. It’s just one of many ways the community can help participate in Hunger Action Month and help end hunger on the Treasure Coast one helping at a time.

Treasure Coast Food Bank shine a light on hunger. MCLM Media Pro Martin County Lifestyle Magazine Marketing and Social Media
Downtown Stuart Sailfish Fountain, 2019

For more information, visit stophunger.org/ham/ or contact Rebecca Rodriguez at rrodriguez@tcfoodbank.org.

ABOUT TREASURE COAST FOOD BANK

Treasure Coast Food Bank is the only food bank and largest hunger relief organization on Florida’s Treasure Coast, providing the community each year with millions of meals valued at more than $50 million through robust programs and in partnership with 400 charitable organizations in Indian River, St. Lucie, Martin, and Okeechobee counties. In addition to emergency food distribution, Treasure Coast Food Bank operates a full roster of direct service programs that not only solve the immediate problem of hunger, but help individuals and families gain long-term food security, better health outcomes, and self-sufficiency. Treasure Coast Food Bank is a member of Feeding America, the nationwide network of 200 food banks that leads the fight against hunger in the United States. For more information on Treasure Coast Food Bank, call 772.489.3034, log on to stophunger.org, visit our Facebook page at facebook.com/tcfoodbank, or follow us on Twitter at twitter.com/tcfoodbank.

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